Monopoly maker Hasbro announces 1,100 job cuts, nearly 20% of workforce

Dec 12, 2023

Karah Rucker Anchor/Reporter

By Karah Rucker (Anchor/Reporter), Brock Koller (Senior Producer), Alex Peebles (Producer), Ian Kennedy (Video Editor)

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The toy company Hasbro has announced it will be laying off nearly 20% of its workforce, a sign of the current sluggish state of toy sales, even during the holiday season. Hasbro, the Rhode Island-based company behind Monopoly, Play-Doh, and Transformers, announced on Monday, Dec. 11, that it will cut about 1,100 jobs; this is on top of 800 layoffs earlier this year.

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Hasbro CEO Chris Cocks said in a statement that the decision, which has come just weeks before Christmas, was made as “a last resort.” Cocks added that he understands that wind of this news comes at a difficult time during the holidays.

“We anticipated the first three quarters to be challenging, particularly in toys, where the market is coming off historic, pandemic-driven highs,” Cocks wrote. “While we have made some important progress across our organization, the headwinds we saw through the first nine months of the year have continued into holiday and are likely to persist into 2024.”

The latest cuts are expected to be completed within 18 to 24 months. Hasbro said the layoffs were necessary as the company tries to rebound from a slowdown in sales following historic highs during pandemic lockdowns. Research firm Circana said U.S. toy sales were down 8% through September.

In his email to employees, Cocks added that anyone affected by the layoffs, the company is offering comprehensive packages including job placement supoport.

“Let’s support each other, and lean in to drive through these necessary changes, so we can return our business to growth and carry out Hasbro’s mission,” Cocks wrote.

Tags: Layoffs, Pandemic

TOY COMPANY HASBRO HAS ANNOUNCED IT WILL BE LAYING OFF NEARLY TWENTY PERCENT OF ITS WORKFORCE – IN A SIGN OF THE CURRENT SLUGGISH STATE OF TOY SALES –

EVEN DURING THE HOLIDAY SEASON.

THE RHODE-ISLAND BASED COMPANY BEHIND MONOPOLY, PLAY-DOH AND TRANSFORMERS – ANNOUNCED MONDAY – IT WILL CUT ABOUT ELEVEN HUNDRED JOBS – THIS IS ON TOP OF THE 800 LAYOFFS EARLIER THIS YEAR.

THE LATEST CUTS ARE EXPECTED TO BE COMPLETED WITHIN THE NEXT 18 TO 24 MONTHS.

HASBRO SAID THE LAYOFFS WERE NECESSARY AS THE COMPANY TRIES TO REBOUND FROM A SLOWDOWN IN SALES FOLLOWING HISTORIC HIGHS DURING PANDEMIC LOCKDOWNS.

ACCORDING TO RESEARCH FIRM CIRCANA (SIR-CAH-NA) – U.S. TOY SALES THIS YEAR WERE DOWN EIGHT PERCENT THROUGH SEPTEMBER.